You are currently browsing the tag archive for the ‘Communication and Culture’ tag.

Communications Earnings Info Graphic

The following post was submitted by Crispin Goytia ‘09, Chair of the Alumni Advisory Council

The CUNY School of Professional Studies Alumni Advisory Council was formed with the intention of bringing alumni together to make time to dedicate and “give back” to the school that gave us so much. Personally, it has been a blessing for me to be a part of this council because I can’t think of a better way to keep the legacy of SPS alive.Alumni Reception at The CUNY School of Professional Studies

I was part of the first group of students enrolled in the online degree program and I have always thought of ourselves as “trailblazers” daring to take education to new and improved heights. I have many wonderful memories, but honestly my favorite was going on a nature walk in Inwood Park as part of the Nature and New York Course.

By being a member of the Advisory Council, we are able to partake in that vision each time we work together to develop ideas and programs that will forever shape the school and the populations it serves. Each time we meet, I am reminded that the Advisory Council feels like a family.

Giving of your time, even if it is just once a month can impact the life of a fellow student at CUNY SPS. I ask of all alumni both near and far to create an alumni action plan which can help people figure out how they can best give back to an institution that has given us so much.

Crispin is a graduate of the Online Bachelor’s Degree in Communications and Culture Program, currently works in research, and plans to apply to one of the Master’s Degree programs here at SPS. 

In less than 4 weeks, I will be standing in Staten Island waiting for the start of the 2012 ING NYC Marathon with great anticipation. This is what I have been working so hard for over the last 5 months. It started with giving up a pack of Marlboro Lights a day and my commitment to fight for my health. Even though 5 months seems like a very long time, it’s almost a blink of an eye compared to the events over the last 2 weeks since my last post, “The Final Countdown.”

On September 29th, I ran with my team at Prospect Park with a brand new pair of running shoes, shoes that I call my “ruby-red-running-slippers.” I had special ordered these shoes in this special red color to match my American Cancer Society DetermiNation blue and red jersey. And special they are! Wearing them for the first time, I did 13.9 miles in them! So, I like to believe they are magical. It was as though I clicked my heels three times and the run was done! (Okay, so maybe not that magical!)

I used these very same running slippers on October 7th for the Staten Island Half-Marathon. It was an extraordinary experience for me. I was overjoyed while I ran. I kept a positive attitude and a steady pace. I was joyful and smiling at the finish! It brought me back to the day I felt as though I was forcing myself to try and fall in love with running. The idea seemed like a fairytale—just as clicking my ruby-red-running-slippers to magically complete a race might sound to you.

The puppy-love I was feeling with running didn’t stop there. I recall how I was emotionally happy but physically beat up after my first 10K race in July. Practice on the following Tuesday was so painful, that I felt like quitting. I fully expected and prepared myself for a tough practice this past Tuesday after doing the Half-Marathon on Sunday. Guess what—that was absolutely not the case. I ran my fastest 5.1 miles ever at 1 hour, 9 minutes and 21 seconds. My first race ever, the “Take Your Base 5-Miler” on June 30th, I clocked at 1 hour, 17 minutes and 48 seconds. Even though it’s exciting, having a personal-record is not everything. To me, it’s more about how I’ve been feeling after my runs. I feel giddy and excited. After Tuesday’s practice, I remember thinking, “That was a GOOD workout!” I never imagined in a million years that I would be excited about how “good” a workout felt.

So, indeed so much has happened in the last 2 weeks. I’ve had somewhat of a personal transformation. I am not getting over-confident though. Next weekend is my last opportunity for a long run before the big day. After this weekend, I begin to taper down on my mileage—while still practicing with shorter runs. I must must MUST hit 16-20 miles this weekend. I missed my target last weekend by 3 miles. But I am a “DetermiNator” and I am up for this challenge no matter how much time I have left to practice!

And while “time” is in the spotlight, I must remind myself—TIME is after all why I am doing this. Whether you are an individual who is fighting cancer, surviving cancer, helping a loved one fight cancer, or remembering a loved one who lost the battle to cancer—we all want time and lasting memories together. The American Cancer Society gives people the greatest gift and their most precious commodity; time.

For more information on my journey to the ING NYC Marathon & fundraising efforts for the American Cancer Society, please visit http://bit.ly/xahndra.

Alexandra Hertel is an Ohioan living in Brooklyn, New York. She attends CUNY’s School of Professional Studies and works full-time in the events industry.

The power of positive thinking; if you can believe it, you can achieve it; walk by faith, not by sight; what you think about, you bring about; keep your eyes on the prize… All these sayings and mantras are what millions of people repeat and live by every day.

All stem from the law of attraction.

The law of attraction has become a big part of my daily life. I am in the process of changing my thinking to be more in line with the law of attraction. Over the past recent years, we have been inundated with information regarding the law of attraction via various books and movies. I always thought it was just some self-help bull so I didn’t stop to listen, but I’m listening now!

The law of attraction is very powerful yet very simple. It can be described with so many different words, but my favorite words to describe it are:

VISUALIZATION BRINGS MATERIALIZATION

What that means is that if you visualize something enough you will bring it to fruition; you will bring your visions into reality.

Even before I was aware of this law, it happened to me. In the past, I’ve thought about something so much that it manifested into reality; good and bad things.

Now with this knowledge, I try my best not to dwell on my fears and things that I DON’T want because those very things will come about. Now, I dwell on the end result, the things that I do want.

It is a struggle at times because when things go wrong it’s easy to slip back into a negative thought pattern. Being more conscious of my thoughts, and what triggers my fears and negative thoughts has helped tremendously. When I find myself emitting negative thoughts about a certain situation, I immediately fight it off by thinking of something that makes me happy, like shopping or driving that new Range Rover that I have posted on my vision board.

What are your thoughts on the law of attraction?

Martine Chevry received her B.A. in Communication and Culture from the CUNY School of Professional Studies in June 2011. She currently works as an Assistant Editor and lives in Queens, New York. She is a devoted mom, daughter and girlfriend, as well as an up and coming indie writer. She enjoys kickboxing, shopping, reading, writing and her guilty pleasure is reality television.

Alumni Spotlight
Nelson Franco

The Alumni Spotlight feature highlights one of SPS’s proud graduates. We asked Nelson Franco (B.A. Communication and Culture, Class of 2012) five questions about his experiences before, during, and after SPS.

1. What was your background prior to coming to SPS?

I had only taken one college course back in 1980. The second course was 24 years later (2004). I’ve had no change in career since 2004, but this was not my objective when going after a BA.

2. Why did you choose SPS and your program?

50% of my coursework was done at John Jay. The remaining courses needed to complete a political science degree were difficult to fit into my schedule. While searching for other CUNY colleges, I found SPS. Of course online courses worked perfectly for me, but I did change my major. This ended up being a closer fit to my current career so it turned out to be a double-bonus for me.

3. What is your favorite memory from your time at SPS?

Prior to being this year’s student speaker, my favorite memory was visiting the mosque at Ground Zero for a research project.

4. Are you currently working in your field of study? What are your current career and /or life goals?

My current career as Logistics Manager certainly exposes me to various business cultures around the globe. With my degree in Communications and Culture, this knowledge has certainly widened my tolerance of cultural differences with working others around the world. In addition, new technological tools experienced with my coursework have certainly helped in my current career.

5. Is there a message you want to share with your fellow SPS alumni?

I believe that I could have completed my degree without the help of fellow students’ encouragement and support. However, it certainly would not have been as inspirational and fun. Thanks and congratulations to all!

The CUNY SPS Online B.A. in Communication and Culture offers an interdisciplinary curriculum focused on critical issues related to communications, with special emphasis on new and traditional media. Students examine and evaluate social and organization culture, preparing them to launch or advance their careers in management, media and communications, social services, and international organizations.

Find out more about this and other SPS programs by visiting our website or by attending an in-person information session. The next Online Baccalaureate Info Session will be held Wednesday, September 12th 6-8pm at the CUNY Graduate Center. Click here to register

With the start of the Fall 2012 semester this week, those of us who took the summer off are quickly reminded of the juggling we will need to do in order to maintain our family responsibilities and jobs. Schedules need to be re-arranged, social outings declined or cancelled, and sometimes we have to ask others for help. I’ve already had to ask my brother to spend time with Athena, my daughter’s Chihuahua, because we are both keeping long days with work and school, and in my case, training for the marathon too.

Asking for help has become a new talent of mine. It is how I have been able to raise over $2,500 for the American Cancer Society and how reaching the goal of $3,500 is attainable. Since the CUNY School of Professional Studies has an opportunity to fundraise for Komen’s Race for the Cure, I thought it would be fun to share a few of my fundraising secrets that have made “asking for help” a lot easier than it sounds.

Social media has been my number one source for donations. Using Facebook, Twitter, Foursquare, Google+, LinkedIn and blogging, I make the opportunity available to many potential donors. I engage my audience of friends, family and colleagues by making meaningful posts about my progress, set-backs, victories and challenges. I invite others to comment, share, and get involved. I offer opportunities to support me with either financial support, moral support—or both.

One of the most engaging tools I’ve used is MapMyRun. While running, it tracks me and my friends can watch me live on the app. (Feel free to add me if you use MapMyRun, user name: xahndra.) One of the coolest features with MapMyRun is that when my run is complete, it posts a map and a custom message with my mapped run. I set the program so that it will automatically post to Facebook and Twitter after my run with a link to my fundraising page. My online community sees that I am doing the work and that their funds mean something to me. (It also socially holds me responsible to stick with my program and training days… Win Win!)

I try to think of gimmicks and mini-goals. For example, the hashtag on Twitter, #FF stands for FollowFriday. Many Twitter users actually search for that hashtag to see what fun people to follow on Fridays. Also, people pay attention to the #FF in their Twitter feed. So, I made #FF stand for something else. FUNDRAISING FRIDAY!

Fundraising Friday works best when you have some sort of mini-goal associated with it. For example, a few Frundraising Friday’s ago, I was very close to the 50% mark. I needed just a hundred dollars or so. By the time #FF Fundraising Friday was almost over, I needed just $19.25 to hit 50%. I sent out a tweet and status update requesting that amount and instead I received two more $25 donations pushing me well over 50% of my goal. It’s fun because now some of my teammates are using #FF Fundraising Friday and having success as well. Try using #FF this Friday as a member of the CUNY SPS team for Komen’s Race for the Cure. Let me know if it worked for you too!

In all my tweets and updates through social media, I try to engage others. If I can get a well known handle to retweet me or donate their status update for me, it’s a good day for my awareness. I always tag organizations on Facebook and Twitter. I’ve actually been retweeted by authors, sporting good stores, and the American Cancer Society. When this happens, it’s a great day for my awareness campaign! I’ve even asked for a status updates and tweet donations from my friends and followers. It’s really helped me reach the friends of my friends. In the last 3 months, I’ve actually doubled my number of Twitter followers. This will really help me for the next time around.

Outside of social media, I write bi-monthly email updates to all my contributors, family, friends and colleagues. This keeps them engaged and aware of the huge impact they’ve made in my life and reminds them of the good cause they have contributed to. I write updates to the blog on my fundraising page regularly, reporting my progress and milestones. I’ve held two happy hour fundraisers with friends and colleagues and I plan on doing a bake sale in the office. There really are so many little things that a #CharityRunner could do to raise big money without costing too much time.

So, here’s my personal challenge to the CUNY SPS community. As a team, let’s try to raise some serious cash for the Susan G. Komen #RaceForTheCure! So far we have 17 team members. If each of us raised $100, we would be making a huge impact with $1,700 raised as a team. That’s almost half of what I am raising on my own for the American Cancer Society. Can we do it? I think we can! To join our team and efforts, please visit http://bit.ly/CUNYSPS.

Alexandra Hertel is an Ohioan living in Brooklyn, New York. She attends CUNY’s School of Professional Studies and works full-time in the events industry.

“Live Your Best Life”… is what Oprah says and everybody knows that when Oprah speaks, we listen, intently! What happens when we aren’t necessarily happy with our best lives? We think we’d be better off with our co-worker’s best and our neighbor’s best because their best seems so much better than ours.

Once you understand that happiness depends on your individual definition, then you’ve just won the first battle. Let’s say that you were to attain your co-worker’s and neighbor’s best life; would it really fit into the fabric of your life? Everyone is different, we’ve all heard that before, what makes your neighbor happy may not necessarily even keep you interested and vice versa. “Life, Liberty and the Pursuit of Happiness” are our unalienable rights in accordance to the Declaration of Independence and for all intent and purpose our forefathers definitely had the right idea, LLPH gave us a guideline that is still followed to date. Today, I think the interpretation is much different; LLPH should now read: Life, Liberty and Your Individual Pursuit of Happiness.

As a young adult or adolescent, we all had some sort of vision of how we wanted our lives to be as an adult. That vision was what we looked forward to; we took steps to go down the road that led to our perceived happiness. As a teenager, I envisioned becoming an accomplished dancer (I attended dancing school from ages seven to eighteen), possibly dancing with one of the popular dance companies in New York City, Alvin Alley maybe, graduating high school and college and going on to law school and becoming a powerhouse attorney. I saw myself marrying an attorney like myself, living lavishly in an upper class neighborhood with two kids; one boy and one girl. Needless to say my life didn’t turn out that way, but it’s been an amazing ride getting to the point I am right now.

The truth is, there is nothing wrong with my life as it is, but my individual pursuit isn’t over by a long shot. How about you? What is your individual pursuit to happiness and how has it changed over the years?

Martine Chevry received her B.A. in Communication and Culture from the CUNY School of Professional Studies in June 2011. She currently works as an Assistant Editor and lives in Queens, New York. She is a devoted mom, daughter and girlfriend, as well as an up and coming indie writer. She enjoys kickboxing, shopping, reading, writing and her guilty pleasure is reality television.

I recently attended an SPS Career Services workshop and networking seminar lead by career expert Arlene Newman. Newman is the President of Career Bound Success and has an extensive background in Human Resources across multiple industries. Newman emphasized the importance of networking in career endeavors and divulged techniques that are useful for successful networking. I will highlight the key points of the seminar and share with you some of the points I think are effective.

Before embarking on your networking journey, it is necessary to devise a clear plan by outlining your objectives, profiling your unique personality, and highlighting your strengths. It is fundamental to ask yourself these questions so you can offer a thorough presentation and give others a clear vision of who you are and what you have to offer. This is also known as an “elevator pitch”– a 30 second to 2 minute clear, concise and carefully planned description that summarizes your personal brand.

From here on, your focus should be on building rapport through the following networks:
• Friends & Family
• Work and Professional Organizations
• Classmates, Alumni Groups and Professors
• Community, Political and Religious Organizations

It is very important to have a positive and enthusiastic attitude in your communication with others. No matter what mood you are in or if you left your last job on a negative circumstance, ensure that your comments are positive. You also must be prepared–this means having a business card ready for all networking events. Your card can display “student” and your major, and if possible, list skills on the back of the card, or even an inspirational quote that is a reflection of your principles. Follow up with every individual through e-mail or a phone call. If there is no answer, always leave a voicemail.

Keep in mind that technology is not 100% reliable, so if you do not get a response the first time, it is okay to send a second e-mail.

Research your field, as well as individuals and organizations pertaining to it. This will prepare you to participate in conversations and become aware of trends and events.

Networking has become an extremely broad concept through our technological evolution, as we now have the tools to increase our networking capabilities. Companies, graduate schools and organizations, are fully aware of this and using online search tools to investigate candidates. Newman stressed the importance of maintaining a professional online presence. To prevent the possibility of a negative image, Google yourself regularly and interact in social networks with your professional image in mind.

Key words for networking:
Authenticity
- Be proud of who you are, your background, your skills and your traits. Use this to your advantage- it makes you unique!
Consistency
- Your ideologies should remain the same anywhere you are visible
Credibility-
Build trust by being honest and upholding integrity with each person that you meet.
Unique
– In a competitive job market, it is vital to display what makes you different, in order to distinguish yourself from the rest.
Visibility
– In order to network, you must be noticeable to the world – achieved through attending events and sustaining a public online presence.

Following these networking guidelines are a start to building long lasting relationships with individuals that can assist you in building your education and career. With every person you meet, you should treat the interaction as a potential opportunity. You should also incorporate philanthropy in networking by approaching it as a two way street- expect to receive as much as you give out.

Don’t worry if you missed this workshop, you have an opportunity to attend Ask The Expert this Wednesday 11/9 at 6pm.  This SPS Career Services program and networking event features a panel of Human Resources professionals answering all your questions about job search and careers.  There’s still time to sign up!

Nivia Martinez is a senior undergraduate student at the CUNY School of Professional Studies, majoring in Communications and Culture.  Upon graduating, she plans to continue her education by pursuing her Masters in international studies and sociocultural anthropology.  In her spare time she enjoys attending cultural events and attending sport events with her 11 year old son, Esteban. 

With all the mayhem that’s been going on in Washington, D.C. and across the United States, you’d think politicos would use some measure of wisdom.  I’ve been reading articles, watching news reports and tweeting stories, which I feel has some semblance, contrary to all the madness.

Yesterday was Halloween and I read an article on the New York Daily News’ website, which said a “Virginia county GOP sent out a mass email depicting an ugly and disturbing image of our president of the United States.”

A 2006, copyrighted AP image of Obama was created by Virginia GOP committee, which showed him as a skeletal, one-eyed man with a bullet piercing his head.

Now, I’m all for free speech in this country and abroad, but I do believe there are certain actions, which cannot be tolerated nor endorsed.  Any image portraying a sitting president of the United States in a derogatory manner, whether one agrees or not with their policies, is just unacceptable.  No one will ever totally agree with every policy a president or political figure believes in.  But the blatant disrespect of the highest office on earth is unfathomable.

There were policies that our 43rd president didn’t seem to have much wisdom in, but I certainly wouldn’t revert to name calling of any sort for his lack thereof.

Democracy is one of our country’s crown jewels, but relegating to such childish antics only chip away at the very fabric most Americans hold dear to.  Our right to free speech should never be used as a buffeting force as a means to dishonor any citizen – especially our President of the United States of America.

Poking fun at or using convoluted imagery to assault the commander-in-chief’s character only reveals how un-American one can be.

Here’s what I mean.

As a class assignment in my Digital Information in the Contemporary World, we were asked to address images and visual literacy.  One aspect of the assignment challenged us to “briefly check out one of five (assigned) sites listed, all of which use (and/or talk about) images and visualizations in different ways.  My group was given the charge of observing and critiquing the Smithsonian’s Ocean Portal.  I’ll submit two questions my professor posed to the class as a whole.

What is the source of the image or visualization? What do you know about how it was created and why? (Do you know enough?)

The sources of the images are from various photographers.  Ocean Portal either has the rights to use these images with permission from the owners or they’re the sole owners of these images.  I would gather these images were created to support the writer’s view on coral reefs and how they thrive in the ocean or not.

Question two: Have the images been manipulated or modified in any way? (Can you tell?) Does the modification, if any, enhance or distort? (Can you tell?

Yes, the images were manipulated to a degree to show the negative impact coral reefs can experience. For instance, the images show coral reefs in their highlight of vibrancy and full of color thriving in an ocean untouched by humans.  But in another screen shot,  high temperatures cause corals to lose the microscopic algae need to produce food, which feed other animals.  The high temperatures experienced in our oceans were due to global warming which shows our carbon footprint.

I also pointed out that, “the images were “distorted” to a degree with the magnification and added colors, used by the popular program photo shop.  This is the exact method that was used to distort the AP photo of our 44th President, Barack Obama.

How does my assignment have any connection to this article?

Well, as I stated earlier, visualization is one form of communication, which allows the artist, author, or blogger to get their point across.  In a book my classmate Fayola C. mentioned in her analysis of, Readings in Information Visualization: Using vision to think  she added “people think in images as much as they do in words.”

I’d have to whole-heartedly agree to that!

The derogatory image was immediately condemned by Virginia’s Governor Bob McDonnell and the Democratic Party of Virgina Spokesman, Brian Coy after which, the committee issued a public apology.

“The controversial image was first reported on the northern Virginia blog, Too Conservative.”

Even though the apology was issued, this group of free speech citizens wanted to justify their acts by declaring this in their statement, “[t]he Loudoun County Republican Committee yesterday sent an email to its members that represented a light-hearted attempt to inject satire into the Halloween holiday.”

I hardly call that humor.

Miranda A. Walker is currently in her freshman year in the B.A. in Communication & Culture program at CUNY School of Professional Studies.  She works in the multi-media industry as an Executive Assistant at the New York Daily News.  In her spare time, she enjoys spending time with her children and reading immensely.  Her dream is to one day run her own company.

A major interruption with communication has caused Black Berry RIM users to scramble.  Why do we rely on technology so much?  Because technology has proven to be a useful, efficient and inexpensive tool that allows intra-company communication and communication with outside clients.  The majority of U.S. companies offer blackberry devices to its employees as a means to stay in contact at all times.

But when technology doesn’t measure up, it can be detrimental and even costly.  According to the The Roland Martin Report “Mike Lazaridis, founder of BlackBerry’s Canadian parent company, Research In Motion, appeared this morning in a YouTube video to say, “Since launching BlackBerry in 1999, it’s been my goal to provide reliable, real-time communications around the world. We did not deliver on that goal this week. Not even close.”

Now, I  must admit I have relied (and still do) on my device to keep me in touch with work related emails and personal messages alike.   That’s a good thing. Technology has been monumental in many new arenas of our society, but with anything, nothing is absolute.

Our society has evolved dramatically in more ways than not – one being, the ways in which we communicate.  Twenty years ago, TXTNG was unheard of!  There was a time (before my time) when a boy and girl liked each other, they would write love letters back and forth.  That form of communicating as we know it is now outdated.

Businesses that rely on technological devices to increase productivity should use these mishaps as a learning curve to find ways to keep things moving, if this should happen again – hopefully it won’t. Otherwise, we’ll continue to experience these disruptions all over again.

RIM has provided a very useful service to many companies local and international.

I read an article in Thursday’s WSJ, by Will Connors, Ben Drummett and Christopher Lawton which said “hardware failure began in Europe, Mideast and Africa since Monday.  The company was forced to “throttle” data traffic through its world-wide servers in order to deal with the backlog, triggering fresh disruptions in previously unaffected markets, including Japan, Singapore and  – starting early Wednesday morning-North America.”

For many professionals, this is a must have.

“Service disruptions affected a wide array of U.S. federal agencies, including the Federal Reserve and the U.S. Treasury, as well as emergency services.”

During the email chaos yesterday afternoon, my boss hadn’t received one email since ten o’clock that morning.  But he didn’t mind.  Others that were affected, vented their frustrations on Twitter and Facebook instantly.

With dwindling sales of Blackberry devices, this serves as ammunition for customers to move to the iPhone and HTC smartphones.

Sources: Wall Street Journal, pages A1 & A2 (Thursday, October 13th)

Roland S. Martin’s blog:  http://rolandmartinreports.com/blog/2011/10/blackberry-outage-rim-apologizes-says-service-returning/

Miranda A. Walker is currently in her freshman year in the B.A. in Communication & Culture program at CUNY School of Professional Studies.  She works in the multi-media industry as an Executive Assistant at the New York Daily News.  In her spare time, she enjoys spending time with her children and reading immensely.  Her dream is to one day run her own company.

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 87 other followers

Follow

Get every new post delivered to your Inbox.

Join 87 other followers